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Imagine: You and your children are spending the holidays in a domestic violence shelter where you have arrived with only the clothes on your backs. Or perhaps you are now living in safety but you’re working reduced hours at your job because of the widespread impacts of the COVID-19 pandemic and you’re barely making ends meet. How will you give your kids a happy holiday?

Women’s Center & Shelter of Greater Pittsburgh (WC&S) is excited to launch the 2020 Adopt-a-Family program, our annual holiday gift card drive that gives WC&S clients the opportunity to purchase holiday gifts for their children. Last year, donors provided a more joyful holiday season to 735 survivors of intimate partner violence and their children. That’s 55 more clients served through the program than the year prior! As our programs and services keep expanding, so too does the need for help during the holidays.

Now more than ever, we need your help to make the holidays brighter for a family affected by intimate partner violence. WC&S serves more than 7,500 survivors and their children annually and many of them have been hit hard by the economic effects of the COVID-19 pandemic. They’ve lost hours at work, lost their jobs entirely, or have struggled to find employment during the pandemic. And with the holidays fast approaching, they need your help.

Why gift cards? It may seem impersonal, but your donation of Target, Wal-Mart, or Visa gift cards is deeply meaningful to the hundreds of mothers who have been made to feel powerless by their abusers. When you give them the chance to shop and select the perfect gift for their own child, you are helping them to regain their sense of control and freedom.

The Adopt-a-Family program will be accepting gift cards until Friday, December 11, 2020.

If you’re interested in hosting a virtual gift card collection drive in your work office or among friends, you can submit a special event proposal form here.

To download and print the Adopt-a-Family overview document, click here.

Contact Jake at phillipsj@wcspittsburgh.org or 412-687-8017 x 331 with questions. To comply with our confidentiality policy, we are unable to provide names, ages or requests for specific families.

Thank you and Happy Holidays from all of us at WC&S!